A brand new beet combo

beetroot has strengthened its editorial team by welcoming five new members of staff.

The new arrivals, who are all experienced journalists, bring a wealth of new skills honed on daily newspapers, B2B magazines, online titles and in corporate communications.

Senior editor Tony Matthews, a former news editor for the BBC's in-house newspaper Ariel, has begun work on publications for Tube Lines and GM&T, while Luke Davis will draw on his experience as a magazine editor to take charge of Freightliner's quarterly title Newsliner.

Jonathan Schofield, who spent six years as a reporter and news desk editor, has assumed the lead role on Southern Railway's staff magazine, and experienced publications editor Stephen Holroyd has begun work on the Royal Bank of Scotland's World magazine and microsite.

Managing Director Bob Wailling is confident that they will help push the company to new heights. He said: "We've found a group of individuals full of enthusiasm and new ideas. Together, they bring a wealth of experience to help our clients communicate effectively with their stakeholders."