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and the winner is... beetroot.
Let's face it, we all love to win awards. In a competitive marketplace it's a real measure of the quality of work an agency produces for its clients - they help demonstrate measurable success.
O is for Opportunity . . .
While times are tough, there's plenty of Opportunity out there to help cash-strapped companies deliver world-class communications within squeezed budgets. To give them more bangs for their bucks. They'll remember how good and loyal and supportive you were when the good times return, and will reward you accordingly, so it's worth hanging in there.